Our goal is to boost your business revenue and efficiencies while mitigating risk and lowering your operational costs.
Expand Your Reach with OneChannelAdmin’s 1CA-WTB (Where-to-Buy) Solution
Reaching consumers across multiple channels is vital for success. Brands need to provide a seamless, flexible shopping experience that caters to every type of buyer—from those who prefer the convenience of online shopping to those who want to pick up their purchases locally. OneChannelAdmin’s 1CA-WTB (Where-to-Buy) solution is designed to help brands expand their audience reach by directing shoppers to find their products wherever they are available—whether online or in-store.
Seamless Omni-Channel Shopping Experience
With OneChannelAdmin’s 1CA-WTB solution integrated into your eCommerce environment, shoppers browsing your product pages can easily see which brick-and-mortar or online retailers have your product in stock. If a customer needs the product quickly and doesn’t want to wait for shipping, the 1CA-WTB tool will display nearby stores with available inventory. This functionality provides direct links to retailers’ listings, allowing shoppers to check stock levels, compare prices, and complete their purchase—all in one place.
By offering such a versatile shopping experience, brands can cater to every customer’s preferences and capture sales that might otherwise be lost to long shipping times or lack of product availability.
Advantages for Brands: Greater Audience Reach
For brands, the 1CA-WTB solution opens new doors to audience expansion. By integrating this solution, you can effectively list your products across more channels, allowing shoppers to discover your products through their preferred retailers. This means your digital cameras, for example, can be found not only on your own eCommerce site but also across various marketplaces and retailer platforms—whether they’re online-only or traditional brick-and-mortar stores. Think Gift Cards, a shopper might have a gift card that could exclusively be used at a specific retail store, by enforcing and displaying a larger presence using 1CA-WTB, more sales are secured and your brand’s buying journey just got enhanced.
Brands using 1CA-WTB have reported
With more exposure comes more opportunities to convert leads into sales. Brands using 1CA-WTB have reported
Increased Sales
With greater product visibility across channels, brands see a noticeable uptick in sales.
Higher Conversion Rates
Offering shoppers flexibility in how and where they purchase increases the likelihood of conversion.
Better Customer Satisfaction
By making it easy for customers to find products in stock at the retailers they trust, brands enhance the customer experience and foster greater loyalty.
Advantages for Retailers: Increased Traffic and Sales
Retailers benefit from 1CA-WTB as well. When brands implement the solution, they direct traffic to participating retailers’ stores and websites, driving more foot traffic and online sales. Retailers offering local pickup or in-store availability for popular products will attract customers who prioritize convenience and speed.
This increased traffic can lead to higher overall sales, both for the specific product being searched for and additional items customers may purchase once they’re on the retailer’s site or in the store.
Advantages for Shoppers: Convenience and Flexibility
The 1CA-WTB solution also puts the power in the hands of the shopper. No longer confined to a single purchase option, customers can choose how they want to buy a product based on what’s most convenient for them. Whether they’re looking for the fastest shipping option, the closest store with stock, or the best price, OneChannelAdmin makes it easy to explore all the available options at a glance.
The direct links to retailers’ listings provide everything a shopper needs to complete their buying journey—pricing, stock availability, and delivery or pickup options—creating a frictionless experience from start to finish.
OneChannelAdmin: Driving the Future of eCommerce
The 1CA-WTB solution is more than just a “where-to-buy” tool; it’s a strategic asset for both brands and retailers looking to thrive in the omni-channel retail world. By giving shoppers more purchasing options and increasing visibility for your products, this feature drives sales, fosters customer loyalty, and strengthens partnerships between brands and retailers.
OneChannelAdmin’s 1CA-WTB solution can help you reach more customers, deliver a better shopping experience, and ultimately boost your bottom line.
Transform the way you sell. Start using 1CA-WTB today and watch your brand’s reach grow.